11x17 Armin Hofmann Poster

This is a poster I created to advertise an imaginary art show about Armin Hofmann. Hofmann is a graphic designer that I have been researching since early December. I picked him because his art spoke to me and I loved his use of black and white with little dashes of bright primary colors; especially red, as seen in his "Graphic Design Manuel". I researched his early life, his college experience, how he got into the arts, and his big impact on students everywhere. He was very influential to his students and in a book that he wrote, "Graphic Design Manuel", he talked about different ways to make posters appealing. For this project I first created 20 rough sketches in my sketch book so I could gather my ideas and be organized. Than I chose some of my favorites and tried to recreate them in Adobe Illustrator. I ended up with this as my final project where I incorporated some of his main colors, black, white, grey, and red. I am overall very happy with this poster and am excited to earn more about one of my now favorite designers.

Professional Project Review Blog Post

I chose the song "Make Me Cry" by Noah Cyrus to blog about. This song has a very interesting and appealing. The colors in this video are very aesthetically appealing and neutral which make it simple but intricate.
I depicted the story as a boy and a girl who secretly love each other but are already in relationships are singing about how they're sad that they can't be together. The whole video switches between Noah and Labyrinth (the male featured singer) in their opposite bedrooms with their significant others asleep in the bed as they sing to each other but they can't see each other. It is done very artistically since they are theoretically singing to each other but are no where near each other.
One element from this work that I definitely want to apply to my video is the fact that they used the rule of thirds very nicely. The subjects were never in the very center of the frame for more than one second.

Posters Blog

Summary of What I Read

I read two excerpts from 'The Character and Function of the Poster' and 'The Laws of Poster Designing' where I learned many new things about the creation of posters in the graphic design world. 

In the excerpts it talked about how posters want to bring a message to our notice, to publicize products, show off entertainments, or explain campaigns. A poster should seen by many people so it can fulfill these tasks. The first one talked about how posters do not only answer questions that people have but they also suggest things to question. They cause us to think and what we've seen and read by glorifying things using design. It has many functions according to its task. It can do many things for many people and how each person can relate to it differently based on their life experiences. The task of a poster should not be limited to just communication between the producer and viewer, it can stand as aesthetically pleasing to the eyes as well. It also explains how new knowledge and experiences  repeatedly question the worthiness of the poster and its ability to fully inform people. But the poster always prevails. Posters write the history of our joys, needs, griefs, and sorrows and will always be around as something appealing to the eyes and brain. 

Lettering

The lettering on a poster should help to show information quickly and clearly and is best done with a clean and clear typeface. A person should not need to stair at a poster for a long amount of time just to understand the meaning this poster is putting across so it also needs to be readable fro a distance.

Shapes

Like I mentioned in Lettering, in Shapes it also needs to be legible from a distance so there shouldn't be a ton of shares that overlap which can make the overall poster illegible. But shapes can also help get the topic of the poster across without type. 

Color

Color is also very big in posters.

Favorite thing that I read

My favorite thing that I read was how in the first except it said that posters live in our horizontal way of thinking not our vertical. That made me think a little to fully understand it. This is important to know because people need to understand that posters represent the perfect elegance of the surface and they totally correspond with the technical world. This proves that the design world and the technical worlds aren't that different and they fully relate to one another. They support and accelerate the perfecting of the artificial world to the point of exaggeration and attention to detail on posters.