Movie Trailer Blog

Assignment

For this assignment we had to choose a high school movie and recreate its trailer frame by frame. My group and I chose the movie Clueless. We tried our best to make it look authentic and recognizable.

Process of Creation

We started with pre-production. In this stage we watch the original trailer numerous times and took screenshots of some different settings of the trailer and put them on a story boar and wrote down their shot size and setting. This helped us when we got to the filming process. Also in this stage we typed out the script so we knew what to say. We also went to thrift stores to find costumes that resembled the cast's costumes in the movie. Then we moved on to the production stage. This is where we shot the video. We went to tons of different places to make the video look authentic. We incorporated props and lighting to make it more appealing. After we shot everything we moved on to post-production and started editing on Premier Pro. Editing now comes so naturally to me since we've done so many project this year.

What Did I Learn

Along the way I learned a lot of things. I learned how to use warp stabler on Premier Pro. I learned how to be thrifty and search very hard for replicates. I learned how to improvise when you don't have a rolling tripod. I learned more about teamwork and how to rely on other people but also how to become a leader and take things into you own hands. I learned how to work with other people who aren't in eComm and their time schedules. Next time I would make a clear cut schedule and give it to all team members and make sure that everyone can attend the days that I have on the schedule. I will keep our costume search the same because searching those thrift stores really helped us make our video loo authentic with a low price. 

Conclusion

Overall I think this was a great experience and it rally helped me dive into the entertainment film world. After this I have found a new appreciation for entertainment that I didn't have before. 

Symbols and Marks Blog

After reading an article about symbols and marks, I realized there was a lot I hadn't known about logos. I didn't know that a logo was an example of a mark. I learned the difference between symbols and marks, and also learned how logos and colors and typefaces play into the world of symbols and marks. I learned that marks were more incorporated with the logo overall and how it looks but symbols are the things that make the logo as good as it is.

The difference between  symbol and a logo is that logos are the word or words in type and they identify a company or a brand but symbols are used for developing the creation farther and making it more complex but still understandable with good balance. When these things are used together it is called signature or combination marks which are a constant and balanced relationship.

Three key factors I learned were abstraction level and how a logo must hit a certain sustainable level to be appealing and complex at the same time. I also learned about the logo's virtual weight called symbol weight which shouldn't be too heavy with heavy marks but instead should have a combination of both heavy and light marks and strokes. Another thing I learned was that pictographs are everywhere around us and change our lives so much. I didn't know what they were before I read this article.

My favorite part was just expanding my knowledge on logos and marks.

5x5 Typography Quotes

I chose my quotes by thinking about myself and my values. They talk about dance and tea which I love. The others talk about going from an amateur to an artist. And the last one talks about getting up and doing your business no matter how you feel, because in the end it will be worth it. All these quotes are near and dear to my heart which is why I chose them. At first they were in black and white and then when I added color they came to life. I used various color schemes like complementary and triads and shades. My personal favorite is shades because I like seeing how many varieties one color can have and I think they also look very good and structured well together. When I presented the art boards to my class they gave me great feedback like tips on alignment and color choice that I really took to heart. Overall I loved creating this project because I've always loved typography and was very happy to finally get to pursue it in Exploring Graphic Design.